gebraucht.de

Role: UX/UI Designer. As a UX/UI Designer for gebraucht.de, a B2C marketplace for second-hand goods, I focused on delivering a smooth and engaging experience for both buyers and sellers.

About

Gebraucht.de is a platform designed to facilitate the buying and selling of second-hand items. The project aimed to enhance the user experience by addressing common issues such as cluttered navigation, outdated interfaces, and a lack of trust in online marketplaces.

UX/UI Design Contributions

As a UX/UI designer, I worked on the following:

Website Navigation : Simplified and improved the navigation to make it more intuitive for users.

Listing Process : Streamlined the process for sellers to list items, reducing complexity and time.

Mobile Optimization : Ensured the platform was fully optimized for mobile devices, catering to a broader audience.

Advanced Search Filters : Implemented filters to help users find items more efficiently.

User Feedback Mechanisms : Introduced features like ratings and reviews to build trust among users.

These enhancements led to a more seamless and enjoyable experience for both buyers and sellers.

Overview

Buying and selling second-hand items should be simple, but many online marketplaces feel cluttered, outdated, or frustrating to use. Users struggle with clunky navigation, unclear listings, and a lack of trust in the platform.

Impact

The redesign efforts resulted in:

Improved Conversion Rates : The user journey was streamlined, leading to higher conversion rates.

Enhanced User Trust : The introduction of user feedback loops fostered trust within the community.

Efficient Mobile Experience : Mobile optimization ensured users had a smooth experience across devices.

Visual Assets

The project includes various visual assets such as:

Product Images App: Showcasing the items listed on the platform.

Placeholder App Screen: Providing a visual representation of the app's interface.

Marketing Content Banners: Designed to promote the platform and engage users.

My key contributions included improving website navigation, simplifying the listing process for sellers, and optimizing the platform for mobile devices.

I also implemented advanced search filters, clear calls-to-action, and user feedback loops for ratings and reviews to foster trust.

These enhancements streamlined the user journey, reduced barriers, and significantly improved conversion rates.

**This link www.gebraucht.de takes you to the archived site.

Solution

I redesigned Gebraucht.de’s web and app experience to create a seamless, intuitive marketplace. With a clean UI, improved search functionality, and a user-friendly listing process, the platform makes buying and selling second-hand items effortless and enjoyable.

  • Product Images App.

  • Placeholder App Screen.

  • Marketing Content Banners.